If there’s one thing I see over and over again in social media “advice” articles is to “BE POSITIVE.” Only post “positive” links, images, etc. I’m here to tell you why that’s bullshit, and why you should choose to ignore it.

Guerrilla Feminism gets a lot of flack for not posting “positive” things (I mean, A LOT). Positivity is subjective: what one person finds “positive”, another may think it’s not. The idea that you should be posting only positive things on social media is a) inauthentic, and b) impossible.

Here’s the truth: if you’re doing activist work, chances are, you’re not always dealing with the “positive.” It’s inauthentic to act like you are. When you’re fake, people tend to see through this, and may not feel like they can trust you/your page/your organization/etc. To me, being trustworthy is more important than being “positive.”

If you haven’t already admitted this to yourself, now’s a good time to start: THE WORLD IS SHIT. Say that with me, “THE WORLD IS SHIT.” There are a LOT of awful things going on. I’m not trying to be a “Debbie Downer”, but it’s fucking true. The sooner you acknowledge this, the better you’ll do with social media posting.

I’m not saying there aren’t good things happening (there totally are!), but we can’t ignore the bad things. We can’t refuse to acknowledge the shit parts. By posting only “positive” things, you are engaging in bullshit and perpetuating bullshit. This world could stand to see a little less bullshit.

My advice? (Like I haven’t shared it already)… BE AUTHENTIC. Don’t strive for this bizarre idea of forced positivity. Your audience can sniff that out like the dog shit it is.